Running Famous Personalities Live at London Tech Week

Watch AI Oli operate as a live, audience-facing event persona.

Building the personalities

The public experience began with careful capture of the real presenters. Yepic recorded visual performance, delivery and personality cues, then prepared the footage for the real-time avatar system.

Susannah Streeter during the green-screen capture used to build her audience-facing digital persona.

Susannah with the Yepic team in the studio: a recognisable personality translated into a new live format.

Post-production preparation of Susannah’s captured performance before integration into the real-time system.

Oli Barrett during the capture process for his London Tech Week persona.

A production portrait of Oli: the real personality behind the live digital co-host.

The product was the persona

A static event directory can retrieve information. A persona can hold attention, make recommendations in a recognisable voice and turn an interaction into part of the event itself. Yepic’s role was to translate real personalities into a live digital format suitable for public audiences.

The installation made a public personality available for direct, one-to-one conversation with attendees.

What Yepic ran live

• Visual and vocal avatars of Oli Barrett and Susannah Streeter.
• Distinctive identity, delivery style and audience role for each persona.
• Knowledge drawn from content across six stages.
• Natural spoken questions, answers and follow-up conversation.
• Personalised recommendations about what attendees should see next.
• A public-facing runtime designed for continuous live-event use.

Oli Barrett beside his live digital persona: the real person and audience-facing AI format in the same frame.

From famous person to audience format

The same pattern can bring public figures, experts, founders, presenters and event-created characters to audiences at scale. The value is not simply a digital likeness: it is the ability to run a governed persona live, with the right knowledge, behaviour and role for the occasion.